Mobile Ready Hero images make it really easy for consumers to identify the product variant and size
There are standard guidelines for the design of Mobile Ready Hero images
- Created specifically for online retail to act a the primary image in search
- Are designed to work well on all screen sizes that are typical for online retail (mobile, tablet, laptop and desktop)
- Allows the online shopper to better recognise your Brand, format, variant and size, in a vertical or landscape tab
- Can be zoomed and/or cropped to deliver better legibility & recognition of brand and variant
- There are standard guidelines for the design of Mobile Ready Hero images to ensure they are consistent across a retailer’s site
SKUvantage has developed a service to create, store and feed these images to Coles, so our clients can easily take advantage of this opportunity.
Create: We develop your “Mobile Ready Hero Images” to the accepted standard using a templated process aligned to your products’ needs
Store: The images are stored on SKUlibrary at no extra cost and are readily accessible in the normal way by your customers
Feed: Images are fed automatically to Coles, separately to the catalogue image, meaning you can have a different catalogue and online image
To get going with “Mobile Ready Hero Images”, just fill in the form or select the option when briefing in your products.